Retailers Praise Pitti Uomo’s Good Vibrations

FLORENCE — Pitti Uomo: an increasingly influential men’s wear platform with good vibrations. That was the consensus of retailers attending the 94th edition of the fair, which wraps today.
But they were also in town for an appetizing lineup of shows, including Paul Surridge’s debut effort for Roberto Cavalli Men’s; the launch of Comme des Garçons offspring Fumito Ganryu’s namesake brand, and Craig Green who on Thursday night staged his first show outside the British capital, as the headlining guest designer. Tom Kalenderian, Barneys New York’s senior vice president and general merchandise manager, hailed the choice as “emblematic of the importance to focus on new ideas for the future of young men who will become our core consumers.”
Green himself on the morning of his show described the event as an “incredible” platform for designers. “There are buyers who have been buying my collections, but who have never yet been to one of my shows because they don’t come to London,” he said. “The reach of Pitti is so much bigger than anything we’ve done before.”
Among the reigning trends at Pitti Uomo, retailers said streetwear and fluro are both still very apparent, as is sustainability and outdoor-inspired activewear.
“The overall message is a stronger

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