Sunnei Raises the Bar

MILAN — Sunnei is gearing up to host its biggest show thus far on Sunday, at the Palazzo del Ghiaccio venue here.
Founded in 2016 as a men’s label by Simone Rizzo and Loris Messina, the brand, which introduced women’s wear for the spring 2019 season, will show about 45 looks with a diverse casting that will combine professional models and friends of the house.
“This reflects the way we get inspired,” Rizzo said. “Since the beginning we have looked to our friends, music, travel and personal experiences to find inspiration for our collections, which are a reflection of what we are and how we live.”
In keeping with this vision, Rizzo and Messina developed a fall 2019 lineup strongly influenced by their background yet refreshed with a futuristic vibe.
“We tried to project our social and cultural vision into the future,” Rizzo said.
“It’s a bit ‘Blade Runner,’ but very relaxed and not dark,” added Messina, who revealed that the collection will include pop colors and references to Nineties MTV culture.
“This season, we abandoned our typical ironic images because they tended to become a bit too obvious,” Rizzo said. “Everything is getting more sophisticated.”
Although the design duo tried not to reveal too many details

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