Talbots and O, The Oprah Magazine Join Forces for Capsule Collection to Benefit Dress for Success Benefit

For its fourth cobranded collaboration with O, The Oprah Magazine to benefit Dress for Success, Talbots is anchored in the kicked-back “T by Talbots” line.
This year’s cobranded, limited-run collection leans on comfort to remind shoppers about the importance of self-care and to help them keep up appearances while on the go. O and Talbots recruited four active personalities to help spread the word — ABC’s “American Housewife” star Katy Mixon, former Olympian and fitness guru Angela Manuel-Davis, cohost of the Food Network’s “The Kitchen” Katie Lee and actor and musician Amber Riley.
During last month’s three-day “Girls’ Getaway” Holland America-O cruise, the 2,700 guests (of which 60 were men) had first dibs on the five-piece special collection and 30-plus styles from Talbots’ spring line in the O Shop. And Talbots hosted a “Love That!” fashion show where O’s creative director Adam Glassman shared his fashion advice with hundreds of women, styling the capsule collection with Talbots’ spring items. The magazine’s editor at large Gayle King was also on deck for the maiden voyage of Holland America’s “Nieuw Statendam,” as well as 25 “Mag Insiders.” When all was said and done, many cruise-goers headed to shore with three or four Talbots purchases,

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