Nordstrom Men to Shine Light on New Concepts by Sam Lobban

Sam Lobban is making his first major mark on the Nordstrom Men store.
On Friday, the vice president of men’s fashion, who joined the retailer in June, will unveil New Concepts, the first in a series of rotating pop-up shops intended to highlight innovative men’s wear.
The first is being called Concept 001: Out Cold and is centered around what Lobban and the Nordstrom merchandising team believe to be the best products for inclement weather. The shop will have a physical presence on the main floor of the Nordstrom Men store on 57th Street and Eighth Avenue in Manhattan — replacing the Olivia Kim Merry + Bright holiday shop — as well as in the Seattle flagship.

The Out Cold shop opens Friday. 

Among the 20 brands that will be offered are Kjus, Houdini and Aztech Mountain for ski and outdoor apparel; high-tech brands Arc’teryx Veilance and Mackintosh; technical footwear from Hoka One One and Salomon, and outdoor gear from Leatherman and Snow Peak.
The new concept comes as Nordstrom continues to tweak the New York store, the first men’s-only unit in its fleet. While there has been criticism of the store’s configuration and product selection, Nordstrom executives have said they continue to adapt to what

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Nordstrom Snags Mr Porter’s Sam Lobban for New Men’s Role

Men’s wear continues to be a key focus for Nordstrom.
Two months after opening its first men’s-only store in New York City, Nordstrom has named Mr Porter executive Sam Lobban vice president of men’s designer and new concepts.
This new position is intended to “evolve the retailer’s men’s business,” the company said, and will support men’s merchandising, marketing, content development, store environment, private label and the shopping experience as it relates to men’s wear.
Lobban’s first day will be Tuesday and he will be based in New York. He will report to Pete Nordstrom, copresident of Nordstrom, with a dotted line to Paige Thomas, executive vice president and general merchandise manager of men’s wear.
Jeffrey Kalinsky, Nordstrom’s vice president and designer fashion director, introduced Pete Nordstrom to Lobban about a year ago, saying: “Here is a talented person you need to meet.”
For three years, Lobban has been buying manager for Mr Porter — the U.K. equivalent of divisional merchandise manager. He has been with the men’s division of Net-a-porter for seven years, starting as a member of the launch team and serving as senior buyer and buyer over the course of his career.
During his tenure, he was responsible for overseeing the Exclusive Capsule Collection

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