Selena Gomez Redefines the “Little Black Dress” at The Dead Don’t Die Premiere

Selena Gomez, CannesSelena Gomez is taking on the Big Apple, and with major style!
Attending the New York City premiere of her latest movie, The Dead Don’t Die, the 26-year-old star is bringing the glitz…

E! Online (US) – Fashion Police

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Victoria’s Secret’s Pink Redefines Its Loyalty Program

REDEFINING GIRLS CLUB:  Victoria’s Secret has relaunched its loyalty program for Pink Nation, which targets independent college-age women.
The lifestyle brand aims to deliver a more innovative brand experience through its newly designed mobile app. The program includes the rollout of member-only offers and benefits, in-app games and content, as well as access to exclusive events. The offers and promotions can be directly applied to the recipient’s cart in the app. Pink Nation will also serve as a platform for women to connect with their respective college campus brand ambassadors. The platform is building out a Campus tab that will become a media hub for all things connected with college survival from moving into a dorm to cramming for midterms and looking for a job.
Sarah Sylvester, senior vice president of Pink Marketing, said Pink Nation was built to be a “nontraditional loyalty program. We are proud it has become a real community; a real relationship between us and our girl.”
Keri Wilson, director of Pink Digital marketing, said, “The average person has around 80 apps on their phone at a time, and that number increases for college girls. To be part of her mobile world, we created a truly unique experience she

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A Broadway Mogul Redefines Clout in His Own Fashion

Jordan Roth’s theaters are full of hits. He’s up for a Tony himself as a producer. And his provocative self-expression has made him the talk of the town.
NYT > Arts

Orbitz Worldwide Inc

How ‘The Good Doctor’ Redefines the TV Hero

The recipe for the surprise ABC hit about a doctor with autism that has outperformed ‘This Is Us’ and ‘NCIS.’ Lifestyle