Alife Talks 20 Years, Lee Jeans Collab and Future

Alife is hitting the reset button in its 20th year in business. Since Rob Cristofaro founded the brand in 1999, Alife has been a popular name among New York City’s skaters, ball players and the streetwear community. The brand was one of the first in that market to introduce collaborations and a footwear collection and now, Alife is ringing in 20 years with renewed energy. “We haven’t ever done an anniversary or really put much energy behind any of the anniversaries that we’ve had,” said Cristofaro. “What you’ll start seeing from the 20th anniversary onward is the culmination of consistent releases, launches, projects and executions.” The New York City-based brand last year launched collaboration footwear with Crocs and this year released a capsule collection with the Brooklyn Museum and artist Faith Ringgold. The company is relaunching footwear in October, and also this fall will offer a new collaboration with Lee Jeans, extend its partnership with Adidas, and work with the Bronx Museum of the Arts for its upcoming exhibition on photographer Henry Chalfant titled “Henry Chalfant: Art vs. Transit, 1977-1987.” “People know Alife for footwear, it was one of the first things that we got into,” said Alife general manager Treis Hill. The brand’s original partner

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Brooks Brothers, Mattout Partner on Dress Shirt Collab

Brooks Brothers will continue to celebrate its 200th anniversary during Paris Men’s Fashion Week by partnering with designer Pierre-Henri Mattout.
The retailer has tasked Mattout with creating a capsule of five limited-edition button-down shirts, a signature of the brand.
In 1896, John E. Brooks, grandson of founder Henry Sands Brooks, attended a polo match in the U.K. and noticed that the players had pinned down the collars of their shirts so they wouldn’t flap up while riding. He brought that idea back home to the States and created the button-down shirt.
”I’ve always been a big fan of Brooks Brothers’ history and for me their button-down shirts are simply the best cut and quality,” said Mattout. “I curate my store with iconic brands that are synonymous with tradition and innovation, it seemed very natural to add Brooks Brothers to the pool.”
The shirts will be available in non-iron, traditional cotton oxford as well as the ultralight Zephyr fabric from the archives of the Thomas Mason mill, which coincidentally, was also founded in 1818.
The Brooks Brothers for PHM shirts be available exclusively at Mattout’s PHM Saint Pères store in Paris, beginning June 18. They will retail for 140 to 290 euros.

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Bonobos Signs First Designer Collab With Thaddeus O’Neil

Bonobos has launched its first designer collaboration.
The digital brand, which was acquired by Walmart last year for $ 310 million, has tapped Thaddeus O’Neil for an upscale, casually skewed assortment of men’s wear that made its debut on its web site and in two of its Guideshop stores on Thursday.
The Bonobos x Thaddeus O’Neil collaboration was inspired by the work of American architect Buckminster Fuller and offers T-shirts, cabana shirts, swimwear, casual pants and shorts, sweaters, outerwear, swimwear, knitwear and accessories. Prices range from $ 78 to $ 348.
Katie Boiano, vice president of design for Bonobos, said about a year ago, the company decided it wanted to partner with a designer “and Thaddeus was a natural fit based on his personal style and aesthetic.” Bonobos was especially drawn to the “vibrant colors and easygoing styles” that are hallmarks of O’Neil’s collection.
Thaddeus O’Neil grew up surfing on Long Island and was a member of the CFDA Incubator program. He designs a unisex line that he describes as “playwear” — looks that are bohemian, beachy and inspired by surf culture. The Bonobos assortment pays homage to the ocean, the earth and wildlife.

The collection launched at Bonobos on Thursday. 

Although O’Neil has a small business, that wasn’t

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Florsheim

Brooks Brothers, Mattout Partner on Dress Shirt Collab

Brooks Brothers will continue to celebrate its 200th anniversary during Paris Men’s Fashion Week by partnering with designer Pierre-Henri Mattout.
The retailer has tasked Mattout with creating a capsule of five limited-edition button-down shirts, a signature of the brand.
In 1896, John E. Brooks, grandson of founder Henry Sands Brooks, attended a polo match in the U.K. and noticed that the players had pinned down the collars of their shirts so they wouldn’t flap up while riding. He brought that idea back home to the States and created the button-down shirt.
”I’ve always been a big fan of Brooks Brothers’ history and for me their button-down shirts are simply the best cut and quality,” said Mattout. “I curate my store with iconic brands that are synonymous with tradition and innovation, it seemed very natural to add Brooks Brothers to the pool.”
The shirts will be available in non-iron, traditional cotton oxford as well as the ultralight Zephyr fabric from the archives of the Thomas Mason mill, which coincidentally, was also founded in 1818.
The Brooks Brothers for PHM shirts be available exclusively at Mattout’s PHM Saint Pères store in Paris, beginning June 18. They will retail for 140 to 290 euros.

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Haspel, G.H. Bass Release Footwear Collab

The New York City winter just won’t loosen its grip, but Haspel did its best to bring a little Southern warmth to town Thursday night. 
The Louisiana-based brand, famous for pioneering seersucker fabric for men’s apparel, filled a glass-enclosed rooftop space at BoBo in Greenwich Village with cotton bolls and served fried oysters to celebrate the launch of its footwear collaboration with G.H. Bass.
Laurie Aronson, the fourth-generation owner and president of Haspel, said her grandfather didn’t often wear shoes but when he did, they would be classic models such as boaters or drivers — hallmarks of Bass.
“We’ve really wanted to get into footwear for a while,” she said, “and there are so many synergies between Haspel and G.H. Bass. They’re both old, American lifestyle brands. It really made sense because this what the Haspel man would wear.”

Laurie Aronson 

The G.H. Bass & Co x Haspel shoe capsule encompasses five models that Aronson said are “casual yet functional” and can work with everything from shorts to suits. A driver will retail for $ 99, a low-top sneaker for $ 115, a boater for $ 130, the classic Bass Weejun penny loafer for $ 145 and a white buck — Aronson’s personal favorite — for $ 155.
The shoes all feature

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Daniela Villegas Fetes Latest Salvatore Ferragamo Jewelry Collab at Erica Pelosini’s Home

Stylist Erica Pelosini is on a roll. The Italian transplant to Los Angeles has hosted events for Italian designers such as Gianvito Rossi, does Instagram Stories for Gucci, and designs her ladies’ shoe line Miss Leeman with husband and men’s footwear designer Louis Leeman. She also has thrown parties at her Beverly Hills home for Rachel Zoe, and now Salvatore Ferragamo.
The summer fete was a celebration of Ferragamo’s third collaboration with Los Angeles and Mexico City-based jewelry designer Daniela Villegas. The four-piece collection, inspired by tulips and lilies and the house’s silk scarf designs, is rendered in sterling silver and leather and is meant to be worn every day.

Ethan Peck 
Marc Patrick/BFA.com

Cohost Eric Buterbaugh created a floral installation in a vintage pickup truck for the occasion, which guests such as Ethan Peck, Olivier Martinez, Lorraine Nicholson, Loree Rodkin, Paola Russo, Cara Santana, Tallulah Willis and Zoe posed in front of (not that the infinity pool overlooking the city wasn’t also a stunning backdrop).
Villegas’ first project with Ferragamo was a take on her signature scarab beetle jewelry produced for a Ferragamo runway show three years ago. The second was a collection of fine jewelry based on Ferragamo’s bird motifs called Liberta.
“I tried

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Here’s Your First Look at OVO’s New Canada Goose Collab

The jackets are out this Friday.

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This Video Serves Up an Entrancing Look at Ricardo Tisci’s Nike Collab

#WeBelieveInThePowerOfLove.

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Your Inner Child Is Going to Love This Sneaker Collab

Puma teams up with ‘Sesame Street’ and it’s actually kind of great.

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A$AP Bari on VLONE’s New Air Force 1 Collab with Nike

The A$ AP Mob cofounder’s new sneaker launches this weekend in Harlem.

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Nike Unveils Its Latest Acronym Air Force 1 Collab

The highly anticipated silhouette goes on sale today.

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Kendrick Lamar’s New Reebok Collab Addresses Our Divided Society

He’s still committed to taking on big issues.

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SoulCycle Teams With Free City for Apparel Collab

The ath-leisure trend of 2016 is still going strong and one of the originators of the wear-your-gym-clothes-to-brunch ethos is staking further claim into the category with a new collaboration.
SoulCycle, the cult indoor cycling studio is debuting its latest apparel collection with Free City on Dec. 9. The 10-piece collection includes zip-up hoodies in cool washed, long-sleeved shirts with graphic detail, two muscle tanks, both cropped and regular sweatpants, and a hooded silver anorak with fake fur detail. Pricing starts at $ 68 for the tank and goes up to $ 385 for the coat on soul-cycle.com.
This is the first-time SoulCycle has partnered with Free City. SoulCycle tapped into the burgeoning workout culture, and began building out its apparel business three years ago with an eponymous line. The line is incredibly popular among its riders. The firm has previously collaborated with Ramy Brook, Shopbop, Milly by Michelle Smith and the CFDA. Earlier this year, the fitness firm partnered with Target on a 10-city tour featuring three-day weekend events taught by certified SoulCycle instructors. The Target collaboration also included a Target x SoulCycle pop-up shop with specialized merch.
The company is expanding in several directions. In September, SoulCycle launched its first-ever men’s fitness apparel line.

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Iggy Azalea Stirs Up Controversy Over Tweets About Her Britney Spears Collab, ‘Pretty Girls’

Iggy Azalea doesn’t seem too happy with Britney Spears over the success, or lack thereof, of their track, “Pretty Girls.”

During a Twitter Q&A session on Sunday, Azalea appeared to throw shade at Spears over the minimal promotion of their duet, which dropped in May and peaked at No. 29 on the Billboard Hot 100 chart. 

The rapper’s remarks about the duet came after a Twitter user posted: “Even if PG flopped a little bit still getting a lot of views on YT and it’s the summer anthem of 2015, so whatever we love you.” 

When a pop music fan board shared Azalea’s tweets and accused her of shading Spears, the Australia native shot back. 

She then called out the press for skewing her comments. 

Last month, at the Billboard Music Awards Azalea gushed about getting to work with the pop star. 

“It’s not something that I ever anticipated happening … And I didn’t know I’d end up making such a crossover mesh of pop and rap where that would be a collaboration that would be possible,” she said. “In the last two years I kind of transitioned my style so much to where that could be plausible. So I didn’t when I was younger, but it’s really quite surreal.”

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