The Sotheby’s and Stadium Goods sneaker auction took a surprising turn Wednesday morning when they revealed that 99 of the 100 sneakers on auction had been privately acquired by entrepreneur and collector Miles Nadal for $ 850,000.
The online-only auction of 100 rare and limited-edition sneakers from Stadium Goods’ Trophy Case, the sneaker purveyor’s collection of rare and coveted footwear, began on July 11, and included rare styles spanning decades such as the 1972 Nike Moon Shoe, Virgil Abloh’s MCA Chicago Off-White x Nike Air Force 1 sneakers, and the one-of-one pair of Chanel x Pharrell x Adidas NMD sneakers for Karl Lagerfeld. Nadal acquired all of the sneakers except for the Moon Shoe that Sotheby’s and Stadium Goods decided to keep on auction.
“We wanted everyone to have a chance at that,” said Sotheby’s global head of ecommerce Noah Wunsch. “We’ve had a number of clients reach out.”
Wunsch said that it is rare for a client to contact Sotheby’s directly. The conversation with Nadal began shortly after the auction went live, and they spoke with consignors before the sale. “I could not have predicted that this would happen,” he said. “I think it’s a fantastic outcome. It speaks to this category, how
Follow WWD on Twitter or become a fan on Facebook.