Nars is taking risqué marketing to the next level. The 25-year-old beauty company, best known for its Orgasm blush — among other shade names that are sexual innuendos — has social media abuzz over its newest campaign. Nars posted the raunchy video — which shows a nude lipstick melting into the phallic shape — to its Instagram account with the caption: “When the nudes keep you up all night.” Social media was quick to react, with many expressing their shock at the campaign. Model Chrissy Teigen, for one, poked fun at the campaign on her Twitter account. honestly in love with this color and now I must have it to soften my boner — christine teigen (@chrissyteigen) August 12, 2019 “The View” cohost Meghan McCain for another, responded to the video campaign, claiming the brand’s blush is her favorite to use. It’s my favorite blush 😕 — Meghan McCain (@MeghanMcCain) August 12, 2019 Beauty influencers, including Nicolette Mason and Manny Gutierrez, have also reacted to the campaign, praising the brand for its unique marketing. Francois Nars is our sex positive makeup king!!!! — nicolette mason (@nicolettemason) August 12, 2019 Honestly I live for NARS branding lol ❤️ #orgasm — Manny MUA (@MannyMua733) August 13, 2019 While some are amused by Nars’ marketing tactic,
POWER LAUNCH: Nars is taking a new, more modern approach to marketing its latest lip product, Powermatte Lip Pigment.
The cosmetics brand has teamed with the digital publishing platform Refinery 29 to host an art exhibition in London called “PowerMouth,” spotlighting the works of five female artists. The participating artists, which include Daantje Bons, Natalia Stuyk, Romily Alice, Shae DeTar and Vanessa Kisuule have explored ideas such as self-expression and power through a range of mediums, from photography to live installations and portraiture.
Some of the photography features close-ups of female lips, which fittingly highlight the new Nars lip range, while live installations range from poetry projections to “an interactive activity wall,” where guests are encouraged to leave their own message by kissing, drawing or writing on translucent colored sheets from the Powermatte palette.
Artwork by Shae Detar
“The exhibition includes a mirror box that showcases Natalia Stuyk’s work. As part of this installation, the audience will come across a wall where people can leave powerful messages and words of inspiration over two days — the responses left will then become their own piece of art, and a central focus to the exhibition,” said Kirsty Hathaway, Refinery 29’s executive branded content director in
Covers French cuisine for all occasions, including home cooking, celebrating and dining out; an exploration of the myriad regional…
Paris to Provence is a culinary travelogue of separate summers spent in France, interweaving a collection of simple recipes with e…
For decades, David Downie and Alison Harris have been exploring Burgundy—they walked clear across it in 2006—reporting on thei…
| $ 40.00
End Date: May 27,2015 07:59 AM GMT-07:00
安迪·沃霍尔收藏之黛比·哈利眼彩盘: 4x 眼影 1g/0.03oz (# Twinkling Purple # Sparkling Turquoise # White Shimmer # Starry Black) 2x 胭脂 4.3g/0.15oz (# Shimmering Pink Champagne # Brilliant Cream) 潮流色彩完美搭配。细滑质地，可轻松在肌肤上推开。缔造多样魅力彩妆效果。自用送礼皆宜。
List Price: 411.5