L’Agence Makes Its Mark in the U.K. with Selfridges Pop-up

LONDON — L’Agence has launched a pop-up in Selfridges’ denim studio. The contemporary women’s brand , founded by J Brand’s Jeff Rudes, is looking to the department store to help build its reputation in Europe. “I have done a lot of business with Selfridges over the years and it is a luxury store which can build brands, so it’s a very important destination for L’Agence,” said Rudes. He sees the U.K. as a key market for the wholesale-driven brand. It has just begun to put the focus on opening own stores. The brand has been expanding its retail footprint across the U.S., in places such as Miami, San Francisco and the Meatpacking district in New York. It is looking to open a London site in 2021. “The U.K. is the most important market for us in Europe, and we will be very careful not to over distribute L’Agence. Our strategy is to be in the top stores in London and the U.K.,” said Rudes. The pop-up showcases of some of L’Agence’s best sellers such as denim. There are the Margo and Marguerite styles, both high-rise skinny jeans, the latter with a longer inseam. According to L’Agence, denim is the bread and butter of the brand

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Misha Nonoo Discusses Opening a Pop-up, the Relevance of New York Fashion Week, But Nary a Word About Meghan Markle

Who needs a runway show, when you can open a four-month pop-up store? While many past and current designers participating in New York Fashion Week weigh the upsides and downsides of staging a show, others are paving new routes to tie into the buzz. For Misha Nonoo, that means unveiling a 2,300-square-foot pop-up at 150 Greene Street on Monday. The New York-based designer will offer a variety of her signature pieces, but shoppers won’t find anything that she helped develop in conjunction with her friend Meghan Markle’s yet-to-be-released Marks & Spencer collection. The Duchess of Sussex’s Smart Works capsule collection is reportedly debuting Thursday and will benefit the charity that helps unemployed women. Having ditched wholesale for a direct-to-consumer business model nearly three years ago, Nonoo decided on the SoHo location based on analytics culled from online sales. To give the pop-up “a good run,” it will be during the key fall and holiday selling seasons. “Based on how the location works for us and how everything else works out in the store, we’d love for the space to become permanent. We’ll see if we decide to stay in that exact location or we move around. But New York is such an important

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Eric Emanuel Opens First Solo Pop-up in NoLIta

Eric Emanuel is stepping out on his own. Following collaborations with Adidas and New Era, the streetwear designer has opened the first pop-up shop under his own name at 251 Elizabeth Street in New York.
In November 2018, Emanuel worked with New Era on a pop-up for the brand’s MLB apparel, followed by another with Adidas for the rerelease of the Adidas Rivalry in January.
But this shop, which will be open for three weeks beginning today, will be his first solo foray. It carries Emanuel’s signature basketball shorts in solid colors and Andy Warhol cow wallpaper-inspired patterns and colors and trucker caps. New product will be released every Friday, beginning with the Adidas Rivalry low-top, the 1986 sneaker initially made in France for NBA Hall of Famer Patrick Ewing, and later mesh floral and plaid shooting shirts and matching shorts. Emanuel wants the pop-up to feel like a home, hence the pink couch, wooden floors and yellow striped walls adorned with artwork.
 

The Syracuse, N.Y.-native achieved instant success by producing snakeskin basketball jerseys that were worn by rappers Travis Scott, Post Malone, A$ AP Rocky and Future, among others. Emanuel has since shifted his focus to basketball shorts.
“When I started making the product,

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Grailed Opens Paris Pop-Up for Men’s Fashion Week

TOUCHDOWN: Grailed has landed in Paris. The online men’s fashion and streetwear marketplace has opened a pop-up on Rue Jean-Jacques Rousseau through Saturday, designed to be a “shoppable showroom” of more than 300 new and archival men’s wear pieces.
The showcase is the platform’s second pop-up after one in Los Angeles’ Fairfax district that ran for a few days in April.
According to a spokesman for Grailed, the marketplace has a strong following in Europe. Paris, as one of the world’s most influential cities for men’s style, was a logical choice, he said.
At the Paris space, customizable Grailed lab coats are available on a first come, first served and “best dressed” basis, according to the platform, with 40 up for grabs each day.
On Saturday, an Instagram competition will see 1,000 euros gifted to one attendee who posts and tags the showcase with the hashtag #GrailedPFW.
More on Grailed on WWD.com:
Grailed Celebrates Father’s Day With Adam Pally Closet Sale
Grailed Founder on Future of the Men’s Fashion ‘Movement’
Grailed Extends Beyond Secondhand Shopping

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Serious About Summer, Barneys Opens Pop-up Shop

Home is on a bit of a hiatus at Barneys New York‘s ninth floor at the Madison Avenue flagship, where a 1,630-square-foot pop-up shop occupies the front of the area and screams, Sun! It’s a soup-to-nuts approach to summer across multiple categories, from apparel, accessories and beauty to tabletop and books.
Set designer Stefan Beckman gathered all manner of warm weather items for the shop, which he dubbed Heatwave. “It’s the best of what Barneys has to offer for the summer,” Beckman said. “There’s a bit of everything. That’s the way people shop now.”
Beckman himself provided one of the season’s necessary objects — the beach towel, or four or five — from his newly launched collection, Lateral Objects, which is exclusive to Barneys. Priced $ 195, the towels have bold pop colors inspired by California art in the Sixties and the Supergraphic design movement of the Seventies.
“I wanted to think of the pop-up like an exhibition, even though it’s not an exhibition,” said Beckman, who painted plywood signs with colorful graphics and the word, Heatwave, and treated his towels like canvases mounting them on plywood frames.
“We’ve taken the entire front section of the home area. It was important to really make an

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Fenty to Open Pop-up at The Webster in SoHo

The Webster said Monday it has partnered with Fenty, the new luxury house launched by Rihanna with LVMH Moët Hennessy Louis Vuitton last month, for its first pop-up experience in the U.S.
Fenty will take over the first two floors of The Webster at 29 Greene Street in SoHo with a distinct installation and retail experience designed for the luxury multibrand retailer. The pop-up opens June 19 and runs through June 30.
“I am so proud and honored that Rihanna and her team chose to launch the new Fenty release with The Webster SoHo. She has an incredible personality and style and is the true epitome of a powerful woman,” said Laure Heriard-Dubreuil, founder and creative director of The Webster.
First established in Miami’s South Beach district by Heriard-Dubreuil in an historical Art Deco building designed in 1939 by Henry Hohauser, The Webster now operates flagship stores in New York, Houston, Costa Mesa, Calif., South Beach and Bal Harbour, Fla.
WWD broke the news on Jan. 17 that the pop star was working with LVMH on the high-profile fashion project, an extension of their wildly successful Fenty Beauty line. The singer and the French luxury conglomerate confirmed the project May 10, saying the new

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Loro Piana Steps Out With Shoe Pop-up in New York

Loro Piana is stepping out. The Italian brand, known for its buttery soft textiles, has unveiled a pop-up shop in New York’s Meatpacking District exalting its key footwear styles. Called “The Rare Walk, Meatpacking,” the  residency which runs till July 8, takes a fun, spirited approach to its white-soled shoes.
As customers walk into the 16,000-square-foot space at 3 Ninth Avenue, they encounter oversize fabric fixtures mimicking dunes that nod to the Mongolian territory where the brand’s well-known cashmere is sourced. The fixtures prop up the shoes, including variations of the “walk” style and a limited-edition unisex merino wool sneaker exclusive to the Meatpacking store. The store also carries exclusive bags, scarves and a selection of small leather goods.
According to chief executive officer Fabio d’Angelantonio, the summer walk shoes have been popular with a new, younger customer, adding, “It’s been a way for them to discover the brand.”
The pop-up marks the U.S. debut of Loro Piana’s made-to-measure footwear program, which offers a choice of colors, linings and material combinations. A wall of 30 shoes in grid formation broadcasts the color options. The brand has a similar program in its European stores, but the downtown New York store also offers an option

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Frescobol Carioca to Open First Stand-alone Pop-Up

Frescobol Carioca is testing the retail waters in the U.S.
The high-end Brazilian swimwear and casual sportswear label will open its first brick-and-mortar pop-up, a Summer Cabana, in Greenwich Village on May 20. The 600-square-foot shop at 400 Bleecker Street will be open through mid-August but may extend its stay if successful, according to cofounder Harry Brantly.
“We’re trying to be a premium luxury resortwear brand and that’s hard to do without an outpost in the U.S.,” he said. Brantly said the company did a comprehensive analysis of its business and saw that nearly 40 percent of its sales come from the U.S., “and the vast bulk of that is in New York.”
Although the sales are scattered throughout Manhattan, Brooklyn and other areas, the brand will start its retail experiment on Bleecker Street. “We’ve always loved the area and aspired to have a shop there,” he said.
He said if the pop-up is successful “we’ll go to the landlord with cap in hand” and extend the lease. “That’s the way retail is at the moment, and we’re keen to maintain our flexibility.” The brand is also considering pop-ups in Miami and Los Angeles.
In the States, Frescobol Carioca is also carried in Bergdorf Goodman,

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Tiffany & Co. Brings Pop-up Café Concept to Beverly Hills

BREAKFAST AT TIFFANY’S: Tiffany & Co.’s Blue Box Café concept makes its way for a brief stint in Beverly Hills this weekend.
The company said the temporary café marks its first pop-up café in North America and marked the occasion Friday morning with a breakfast hosted by Zoe Saldana.
The café pop-up, dubbed The Tiffany Café at Beverly Hills, will serve breakfast Saturday and Sunday and is modeled off the New York store’s The Blue Box Café, which bowed in 2017.
“Our flagship in Beverly Hills provided the perfect opportunity to introduce the brand’s first pop-up dining experience, and its unique execution speaks to the wit and creativity of Tiffany for our clients in this important market,” Tiffany & Co. chief artistic officer Reed Krakoff told WWD in a prepared statement.

Zoe Saldana hosted a breakfast marking the opening of The Tiffany Café at Beverly Hills. 
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The Tiffany Café was built out on the Rodeo Drive store’s patio. The company also set up a complimentary coffee cart within the Via Rodeo luxury shopping district running along Rodeo Drive.
Krakoff had earlier said in an announcement on the coming café that it serves as “a new take on what it means to be a luxury brand

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Diane Von Furstenberg Joins Jury For Appear Here’s Pop-Up Competition

FREE POP-UP: Appear Here, an online marketplace connecting brands with short-term spaces for pop-up shops, has just wrapped the second edition of its “Space for Ideas” contest, aiming to find the next big retail ideas.
Joining Natalie Massenet, founder of Net-a-porter, and Neil Blumenthal, cofounder of Warby Parker, designer Diane Von Furstenberg, GQ editor in chief Dylan Jones and L’Exception founder Régis Pennel were part of the panel of 11 judges who chose this edition’s four winners, who have been awarded a free space in New York, Los Angeles, Paris and London.
Chosen amongst the over 3,000 entries, ethical menswear brand Knickerbocker won the New York space, with mobile flower truck Hand & Rose, eco-conscious feminine hygiene brand My Holy and handcrafted homeware brand Grain & Knot securing the L.A., Paris and London spaces.
The four winners of the contest, which wrapped mid-March, will each receive a free space for two weeks in their respective cities; mentorship and design advice delivered by members of the jury are also part of the prize package. The pop-up spaces are set to open in a couple of weeks.
Launched in 2013, Appear Here connects brands, retailers, designers and entrepreneurs with available space, seamlessly online. The company has

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Wrangler Unveils Icons Collection With Soho Pop-up

RETRO FINDS: Wrangler has looked to its past for its latest range, dubbed Icons. The collection, which launches Feb. 25, will feature six reissued heritage styles including the 11MWZ, the first pair of jeans the brand ever created.
“We as a brand wanted to set a milestone for the story of Wrangler, our first global product range. We worked long and hard researching, aligning and developing what these Icons are,” said Sean Gormley, creative director of Wrangler.
To mark the occasion, Wrangler has launched a pop-up in Soho, London, inspired by a Seventies recording studio. It will be open until March 24. Customers who visit the pop-up will be able to view the archival pieces alongside their modern counterparts and be treated to weekly in-store live music nights featuring artists such as IAMDDB and Black Honey.
Wrangler will also host a three-day party during SXSW, South by Southwest music festival, which runs from March 8 to 17 in Austin for influencers and press. Another VIP event, set to take place on March 14, will offer customers the chance to customize their denim and listen to music from Robert Randolph and the Family Band.

Wrangler’s Soho pop-up. 
Courtesy

Gormley thinks that Icons can show the strength of the brand as well as

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Size-inclusive E-tailer 11 Honoré Opening Pop-up Shop During NYFW

Size-inclusive e-commerce site 11 Honoré is connecting the runway to retail during New York Fashion Week.
At the site’s runway show at Spring Studios tonight, attendees will be able to scan Shopify-enabled QR codes on their smartphones to access and buy spring and pre-fall looks in sizes 12 to 18 by designers Adam Lippes, Altuzarra, Brandon Maxwell, Camilla, Christian Siriano, Chromat, Cushnie, Christopher Kane, Haney, Huishan Zhang, Jason Wu, JC Obando, Jonathan Simkhai, Lela Rose, Marchesa, Prabal Garung, Roland Mouret and more. Then, 11 Honoré will follow that up with a physical pop-up shop open Feb. 7 to 14 at 157 Hudson Street with inventory of styles shown on the runway and more from the site.
“We’re a mission-driven company, and we are using this as a platform to drive awareness around inclusivity and diversity in fashion, so what better way than producing our own runway show with the top designers we work with, and opening fashion week to create meaningful dialogue around the issue?,” said 11 Honoré chief executive officer and founder Patrick Herning. “We wanted to extend the runway into a physical presence so customers can experience the brand and we can do sales,” he said of the store, made

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Jeffrey Scores With Dior Men Pop-up in Atlanta

Kim Jones‘ arrival in March as artistic director of ready-to-wear and accessories at Dior Men energized the luxury brand, just as Super Bowl LIII has energized the city of Atlanta. Jeffrey Kalinsky, founder and president of Jeffrey, on Thursday night capitalized on the fan-favorite brand with a Dior Men pop-up shop at his inaugural store in Atlanta.
“We’re feting Kim’s first collection,” Kalinsky said, citing guests such as Future, Young Thug, Gunna, SouthSide, Wheezy, Phaedra Parks, Lil Van, Bernice Burgos, Brielle and Ariana Biermann. “He’s a major talent and he’s infused so much energy into Dior Men. I don’t know how many hundreds of people were in the store last night. By 7 p.m. we were jamming. Everybody was talking about the traffic for private planes. There wasn’t a place to park.
“It’s just amazing the commerce around the Super Bowl,” Kalinsky said from Hartsfield-Jackson Atlanta Airport, where he was waiting for a flight to Miami, admitting that he may skip the Super Bowl. “It’s been wonderful for fashion in Atlanta. The last time the Super Bowl was in Atlanta 19 years ago and we got wonderful customers from all over the country.”
Kalinsky said that dynamic is magnified today because “you have all the

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Tranoï to Open Pop-Up at Galeries Lafayette

TRADING UP: With Paris trade show organizers looking to rethink their game, Tranoï on Tuesday revealed plans to open a temporary corner at Galeries Lafayette in January in tandem with its salon, presenting exclusive limited edition capsules by 28 designers participating in a new space in the event dubbed Only at Tranoï.
The aim, said a Tranoï spokesman, is to present the brands in a new light by offering buyers attending the show “a new level of exclusivity,” as the capsules are only being presented in Paris, and at Galeries Lafayette offer members of the public a taste of Paris Fashion Week.
“It’s a Tranoï concept store,” he added. Participating brands will include Russian down jacket specialist Shu, a Tranoï newcomer; China’s Jing Yu; Ukrainian fashion label Frolov, and Paris-based bag brand Zoobeetle.
Tranoï will be held at the Palais de la Bourse from Jan. 18 to Jan. 20, with the Galeries Lafayette corner due to run from Jan. 16 to Feb. 4.

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Frances Valentine Opens Pop-up, Offers Kate Spade-Inspired Special-Edition Items

Five months after the death of Kate Spade, the company she helped to start, Frances Valentine, is moving forward with its first retail venture — a Madison Avenue pop-up store.
Spade’s suicide in June at the age of 55 shocked the fashion community and the team at Frances Valentine has quietly been trying to carry on. Going into retail was always part of the business plan, according to chief executive officer Elyce Arons.
Asked how the company approaches such a delicate and complicated situation with care and without being exploitive, Arons said, “For us, it is our way of honoring Katie and keeping her spirit alive. We have a really small team in the office and it hit us all really hard. That first week, we had so many customers and friends of the brand write in — people who had known her a long, long time and people we had never met, who said please keep going — you have to keep her designs alive.”
Arons said, “We decided that’s what we’re going to do. We’re going to embrace her spirit and the really good things that she brought to everyone. This has been a really happy, good thing. And it wouldn’t

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Schiaparelli to Open Pop-Up Store at Bergdorf Goodman

NEW DIGS: Schiaparelli will open a pop-up store at Bergdorf Goodman in New York City on Oct. 18, marking the first time since its relaunch that the couture house will be available outside its salons in Paris.
The temporary store on the fourth floor will carry Story#1, the brand’s new ready-to-wear collection dedicated to Man Ray, alongside its first handbag, The Secret. Bergdorf Goodman plans to celebrate the exclusive partnership with a dedicated window display, an online look book and the cover of BG Magazine’s Holiday Luxe Book.
“I can’t imagine another place more aligned with the spirit of Schiaparelli than Bergdorf Goodman,” said Linda Fargo, senior vice president, fashion office and store presentation at Bergdorf Goodman.
“We are both utterly unique entities. We both believe deeply in beauty and excellence and the exquisite. We fully appreciate that we are their first home away from home, and that Schiaparelli is more than clothes…it’s an immersion in a place and a feeling. It’s not rushed. It’s personal and rare,” she added.
The window display on the corner of Fifth Avenue and 58th Street will be designed by David Hoey, senior director, visual presentation at Bergdorf Goodman, in collaboration with the Man Ray Trust, which is

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Ikea and Virgil Abloh to Stage Pop-Up Shop During Paris Fashion Week

MAGIC CARPET: Virgil Abloh is set to spark another Paris Fashion Week stampede once again, with a pop-up shop offering a selection of limited edition Ikea rugs by the designer set to hit the city’s Cité de la Mode et du Design on Sept. 29.
Dubbed “Still Loading” — in quote marks bien sûr — the event will serve as a taster for the designer’s home collection with the Swedish retailer due to launch in late 2019.
“We just couldn’t wait. A lot of people are engaged and curious about this collaboration….and we constantly get the question when we will make it available to people. So we decided to respond to this by speeding things up a bit and releasing a few rugs,” said Henrik Most, creative leader at Ikea Range and Supply. The designs “say a lot about the collaboration and who Virgil is,” he added. “They are bold, contemporary and carry messages of our time.”
Abloh, founder of Off-White and men’s artistic director at Louis Vuitton, said he believes the designs “can become art pieces you put on the wall just as much as functional objects in a home. Like, “Hey! I own this coveted piece.’”

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Selena Gomez to Appear at Coach’s New Grove Pop-up

Selena Gomez will walk the cobblestone streets of The Grove in Los Angeles on Sept. 5 to celebrate the Coach x Selena Gomez collection pop-up there, a specially contsructed shop outside Coach’s permanent store that opens Aug. 31 and runs through Sept. 10.
Designed for the second creative collaboration between the pop superstar and the brand, which was unveiled earlier this month and included the first ready-to-wear pieces done in collaboration with Coach creative director Stuart Vevers, the temporary shop will feature the latest Gomez campaign.

The Coach x Selena Gomez pop-up at The Grove. 
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“It’s really fun creating with Selena. She has a strong point of view and knows what she wants. We chat, catch up and just play — it’s really natural,” Vevers said.
Said Gomez, “I felt so relieved and so proud when I saw the collection for the first time. You put so much thought and work behind it; it truly represents who I am. It is very soft, it has a combination of silks and lace, sweaters and hoodies. Combining all of that into one closet feels so good.”
The opening will coincide with a promotion for fans to shop the Selena Bond Bag, one of two new styles the

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Canada Goose Sets Refuge-Style Pop-Up At BHV Marais

WEATHER NEST: Canada Goose is teaming up with BHV Marais in Paris for a weather-themed pop-up store installation from Sept. 6 to 26.
As brands and department stores broaden their strategies to lure in consumers, Canada Goose and BHV Marais are offering a weather experience to clients in the dome-roofed Observatoire space of the department store’s top floor.
Called “Weather Patterns,” the spiral-shaped refuge will offer Canadian weather noises to visitors in its outer ring and a weather atmosphere in the center. A representation of the sky overhead is meant to project the beauty of the northern lights.
Set up during design week in Paris by Public Studio, the display will show fabrics used for key pieces of the brand’s fall collection in greens, blues and gold alluding to nature, art and music.
The Canadian label will sell vests, parkas and accessories at the temporary store. Artist Yves Klein served as inspiration for the project.

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Dior Sets Pop-up at Harrods

GREEN SCENE: Dior is celebrating creative director Maria Grazia Chiuri’s fall women’s ready-to-wear collection with a pop-up store at Harrods, set to run from Aug. 4 to 31, that will include a window display dedicated to its Dior Oblique logo canvas.
The motif has been rendered in green — a nod to the London department store’s signature color — for an exclusive and limited-edition range of Saddle, Miss Dior and CD Hobo bags. It will also appear on accessories that will make their debut at the store, including Diorquake pouches, clogs and several styles of Mitzah silk scarves.
For the first time, Dior will offer customers the opportunity to personalize its embroidered Dior Book Tote with the word, first name or initials of their choice.
The Harrods pop-up is part of a global campaign to promote the collection, which was inspired by Sixties youth culture. Dior’s Paris headquarters at 30 Avenue Montaigne have been wrapped with the colorful collage of images culled from the protest and feminist posters of the May 1968 student uprising in France.
A sweater available in the pop-up store bears the words “C’est non, non, non et non!” — a slogan that appeared originally on a Miss Dior scarf designed

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Slowear to Host Pop-up Exhibit Featuring Augmented Reality

MILAN — Slowear, a Venice-based company of Made in Italy men’s heritage brands, will host a pop-up exhibition devoted to augmented reality during Milan Men’s Fashion Week.
Named “Reality, Expanded” and developed in collaboration with the Italian edition of Wired magazine and Alchemica — the original AR exhibition by Alkanoids studio — the exhibit aims to bridge fashion and technology.
To be staged at Slowear’s showroom in central Milan on June 18, the pop-up will house a special AR installation dedicated to the brands manufactured by the company. These include Incotex casual pants, Zanone high-end knitwear, Glanshirt casual shirts, Montedoro outerwear and Officina Slowear accessories and footwear.
“Behind our clothes there are many different stories to tell: stories about their long and complex production process, about the people who made them, about the brands and the ideas that gave them shape,” said Slowear president Roberto Compagno. “These stories epitomize the core values of Slowear, yet conveying them effectively is no easy task. Using augmented reality might be a creative and compelling way for showing our customers what happens behind the scene.”
In addition, the exhibition will showcase 32 illustrations suspended between the virtual and the physical worlds. Visitors will have the opportunity to add

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Chanel Opens Coco Crush Pop-Up at Le Bon Marché

DOCTOR DOCTOR: Do you have a Coco Crush? Chanel believes it has a cure for women obsessed with its bestselling jewelry line: The French luxury house has opened a pop-up space at the Paris department store Le Bon Marché where the collection is presented in a playful format dubbed Coco Lab.
Shoppers are greeted by a mock doctor who runs a series of tests before filling out a prescription of rings, bracelets, pendants and earrings for the “patient” to try on. The stand, located on the first floor of the store, will remain open until June 24, with the fake medic on call between 2 p.m. and 7 p.m. from Friday to Sunday.
Launched initially as a capsule collection on Net-a-porter.com in 2015, the Coco Crush collection has since become a pillar of the brand’s jewelry offer, said Frédéric Grangié, head of the house’s watch and jewelry division.
“It’s important to maintain a freedom of tone,” he said. “This concept, which is very joyful and unusual, is a way of showing that you can develop an iconic line like Coco Crush in a way that is both serious and humorous.”
Catherine Newey, buying director at Le Bon Marché, said that having the space on

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The Pop-up Economy: Citizens of Humanity, Janessa Leone Partner at The Platform

Call it a pop-up economy. Perhaps a combination of retail uncertainty, high rents and fickle shoppers, the pop-up shop may soon need to change its definition as more and more of them appear in Los Angeles, and persist longer than the intended period. But the concept has not worn out its welcome at The Platform, the hipster retail collective in Culver City, Calif., which from the get-go has welcomed these “temporary” shops along with permanent ones.
One of the first to open there two years ago, The Edit by Freda Salvador and Janessa Leone, a partnership between the independently owned shoe brand and hat brand, respectively, has graduated to permanent status and is welcoming a pop-up of its own, with L.A.-based premium denim brand Citizens of Humanity.
The tie-up, which opens May 17, marks the first time The Edit has incorporated apparel items into its store, which necessitated bringing in some new fixtures and dressing rooms along with incorporating the jeans on the existing shelves with accessories.

Janessa Leone, pictured in Citizens of Humanity’s digital style feature. 
Courtesy Citizens of Humanity

The idea came about after Citizens asked Leone to be in an “at-home-style” feature for its digital platform. She then invited them to do

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Oscar de la Renta Opens Boston Pop-up

Oscar de la Renta has opened a pop-up shop in Boston. The brand’s first freestanding store in the city is located at 24 Newbury Street and will be open Thursday to June 20. The space is 1,600 square feet and includes ready-to-wear, handbags, shoes, jewelry from resort and spring as well as children’s wear. Fall bridal will be available by appointment and the pre-fall and fall collections will be on site, available for pre-order.
“With long-standing wholesale business in Back Bay and Chestnut Hill, it makes tremendous sense for us to open our own shop on Newbury Street,” said Alex Bolen, chief executive officer of Oscar de la Renta. “We are excited to continue to tell the Oscar de la Renta story with this new pop-up store on one of the most prestigious retail blocks in the country that is a destination for both locals and tourists.”

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Japanese Inspiration Drives Aurélie Mathigot for Paris Pop-Up

Beyond being a fan of Japan itself, Aurélie Mathigot loves the precision of Nippon creation. As such, the artist, known for her distinctive combination of photography with crochet and embroidery, was pleased to be asked to create a series of limited-edition objects in collaboration with Japanese brands as well as some French labels for a pop-up at The Japan Store Isetan Mitsukoshi, within the Japanese Culture House of Paris.
“They are very good at the detail,” she explained at the inauguration of the pop-up installation, in place until March 10. “It’s nice that people appreciate the detail in your work. It’s a way of life to make time to make something, and I like to work a lot,” she continued.
Among the selection on offer in the store are re-editions of the popular wallets she designed for Comme des Garçons in 2014 featuring her artworks.
Other collaborations include one with cult Japanese sneaker label Patrick, with which just 10 pairs of shoes were printed with Mathigot’s crochet designs. There is also a selection of “furoshiki” – traditional Japanese cloth wrappers for gifts made in partnership with Otutumi – and ceramic sculptures made with broken pieces of pottery by Kyoto artisans that she re-formed

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Natacha Ramsay-Levi Unveils Chloé Pop-up at Selfridges

After her big debut at Chloé last year, designer Natacha Ramsay-Levi is enjoying the fruits of her labor, as her inaugural collection for the French house is dropping in stores around the world.
On Friday, she was in London to celebrate the opening of a dedicated pop-up space at Selfridges, stocking her spring collection of ready-to-wear and accessories.
“It’s incredibly gratifying. I think there are two great elements of the job; putting everything together before the show and then seeing it on the streets and in stores. I love how people mix the different pieces; it’s the best feeling in the world when you see that it works on different women,” said the designer, who has been on tour as of late, to mark her collection’s debut. Earlier this month, she was in New York at Saks Fifth Avenue.
At Selfridges, she worked with the French artist Marion Verboom to inject more personal touches to the pop-up space, located at the department store’s women’s galleries. Verboom’s sculptures, which were also featured at the Chloé show space last season, are displayed throughout the pop-up alongside Ramsay-Levi’s signature Drew bags and lace-up boots, which are already selling well at retail.
“The collaboration offers a friendly conversation

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Louis Vuitton Opens Sneaker Pop-Up in New York

Ugly sneakers have stampeded into luxury fashion to become the improbable “it” shoe in the last year. So much so that Louis Vuitton, where Nicolas Ghesquiere introduced the Nineties sci-fi Archlight with a generously proportioned cushy sole for spring, is opening a pop-up shop specifically devoted to the style for a month in New York City. The temporary store will open at 122 Greene Street in SoHo on Thursday in advance of the worldwide launch of the Archlight sneaker on Feb. 23. The store will remain open until March 10. The SoHo space, chosen because the sneaker clientele tends to be a downtown crowd, and designed by the Louis Vuitton team, will be the only sneaker pop-up — the house has done fragrance pop-ups in the past — and will carry an exclusive all-black colorway of the style. Sneakers aren’t new for Vuitton but the Archlight was a major statement on Ghesquiere’s spring runway, shown in contrast to the elaborate 18th-century inspired ready-to-wear pieces.

The Louis Vuitton Archlight sneaker in all black will be exclusive to the SoHo pop-up. 

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Band of Outsiders to Open Pop-up Shop at Fred Segal in Los Angeles

Los Angeles is a town famous for its second acts, and now two of its recently rebooted fashion brands are coming together for a new production. L.A.-founded men’s wear brand Band of Outsiders is returning to its hometown for the first time since its recent reboot, with the launch of a pop-up shop and window at Fred Segal’s equally new Sunset Boulevard flagship in West Hollywood. Open from Feb. 8 to 18, the pop-up will be the only retailer in L.A. to sell Band’s spring collection, which was first shown during London Fashion Week Men’s in June.

Fred Segal at 8500 Sunset Boulevard in West Hollywood. 
Elizabeth Daniels Photography

The two brands — Band now based in London and Fred Segal’s executives now based in New York — came together through the Liberty trade fair. “Our merchandising and commercial director, Katharina Groborz, met Brian Nylas from Fred Segal through Eitan Braham from Liberty Fairs, in New York,” said Daniel Hettman, Band’s brand director. “Fred Segal and Band of Outsiders already had a great partnership in the past, so Katharina and Brian were especially excited about creating this new project together.”
Hettman continued, “L.A. has always been a very important city for the brand, considering

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Patrick Grant Dedicates Pop-up Space to Designer Peers

GROUP EFFORT: British designer Patrick Grant is lending a hand to emerging London talents with a pop-up shop called Basement at his E. Tautz flagship on Duke Street.
He tapped Topman’s creative director Gordon Richardson to curate the offer, which includes selections of labels including Lou Dalton, Mathew Miller, Alex Mullins and Louise Gray, who has done clothing and artwork for the space.
Grant said he wanted to set aside a dedicated space for his fellow designer friends who don’t have bricks-and-mortar stores of their own and added that he’s happy to welcome other brands.
“All the designers in here, I know personally very well. As designers we’ve all grown up together. We’ve shown together, we’ve done showrooms together. We have all grown up through the BFC’s [British Fashion Council’s] pipeline of New Gen. We’ve taken the last train home from Paris — we have all got drunk together. We are all really good-pals, so it made sense that we might sell together. And its great to have the support of Gordon, who has been mentor and friend to all of us.”
Prices range from 20 pounds for a Community Clothing T-shirt to 1,000 pounds for a Matthew Miller leather jacket. Both Gray and

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Drew Barrymore Opens Pop-up in NYC for Dear Drew

“I really appreciate the modern world, but I’m definitely an old-fashioned girl,” said Drew Barrymore, the actress and entrepreneur who’s behind the new Dear Drew collection, which launched on Amazon Fashion last month. Today, Barrymore will open a pop-up boutique at 14 Crosby Street in New York to showcase Dear Drew apparel, handbags, jewelry, luggage, hair tools and loungewear.
The 2,000-square-foot boutique, which was designed in-house by Barrymore Brands’ design team over the past month, has a nostalgic, timeless feeling, with an oversized mailbox and an inspiration mood board collage in the front window, a sewing machine and vintage typewriter on a writing desk on display. There are three roomy dressing rooms in the back and a cozy living room area, complete with couches upon which to relax and have conversation, while Champagne, water and tea are served. “We really wanted this to be a space you want to hang out in,” said the 42-year-old Barrymore.
She said that generally, she tries on clothing in the privacy of her own home, and she wanted to create that homey atmosphere. “I think trying on clothes can be a raw and horrifying experience,” said Barrymore, who sought to add warmth and old-world charm to

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Todd Snyder Opens City Gym 2.0 Pop-up in Flatiron District

NEW YORK — The Todd Snyder brand has grown quite a bit since the first City Gym opened in collaboration with Champion Sportswear in NoLIta in 2013.
Not only has the label been sold to American Eagle Outfitters, but the designer has operated his own eponymous store in the Madison Park district for the last year. He has also kept busy working on collaborations with brands as varied as Timex and New Era.
But Snyder still found the time to whip up the second iteration of his original retail concept, a pop-up called City Gym 2.0 that opens today at 108 Fifth Ave. at 16th Street.
“The first one did so well, it was open for 1 and a half years,” he said during a walk-through of the store on Thursday. “We had an opportunity to take over this space, so we decided to open City Gym 2.0, a more modern take on what we did downtown.”
The original pop-up had more of a locker room aesthetic, but this has “more of a heritage vibe,” he said.
The store, located across from the Google pop-up, formerly housed North Sails. As a result, Snyder said the location didn’t require a lot of heavy lifting to convert

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Sarah Jessica Parker to Open New York Pop-up Shop

Sarah Jessica Parker’s SJP by Sarah Jessica Parker brand will open a New York pop-up for the holiday season.
To be located at 640 Fifth Avenue with an entrance at 52nd Street, the 1,600-square-foot shop will sell an assortment of shoes — including styles reissued from the brand’s 2014 launch collection.
SJP by Sarah Jessica Parker’s line of little black dresses and handbags will also be on sale.
The shop is to be open on Black Friday, Nov. 24, and remain open through Dec. 3. Parker is expected to periodically drop into the store to greet shoppers.
“Having a home in New York for our SJP Collection has been only a seeming fantasy since we launched our brand almost four years ago.​ So it is with unbridled excitement that we share the news that we have indeed found that home, right off Fifth Avenue, in the heart of Midtown,” Parker said.
The actress, producer and designer’s business partner, George Malkemus, added: ”The very idea of the ultimate New York girl opening a pop-up and, on top of it, one opposite the famous 21 Club, has me pinching myself again and again. I couldn’t be happier for my dear, dear friend and partner, Sarah Jessica Parker.”

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Selfridges Opens K-Fashion Pop-up

NEW ARRIVALS: As Seoul Fashion Week drew to a close, 10 of its most promising designer names made their way to London to launch K-Fashion, a new pop-up at Selfridges aimed at spotlighting the best of South Korean design.
The designers created exclusive capsules for the pop-up, which is housed in the women’s designer galleries, on the store’s second floor.
Among the labels on show are Moohong and D-Antidote, which embrace a streetwear sensibility; Nohke, which stands out for its tailored outerwear, Munn, Push Button, Bourie, D.Gnak, Blindness and Resurrection.
Kuho Jung, Seoul Fashion Week’s executive director, said the group of designers, called “10 Soul,” was chosen by a committee that included international and local professionals.
Jung has been spearheading a number of initiatives in order to expose Seoul’s designers to an international audience and has hosted similar events in Milan and Paris.
He said he was drawn to London and to Selfridges, given their international appeal and the opportunity to have direct contact with customers through the pop-up space.
As Korean pop culture gains momentum internationally, Jung’s vision is to create as much interest in Korean design as there is in the country’s beauty industry and music. During the most recent Seoul Fashion Week, he drew

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Rhone Creates Walden House Pop-up Experience

Rhone is taking its show on the road.
The men’s activewear brand, which received an investment from L Catterton earlier this year, has created Walden House, a mobile house that will embark on a multicity tour later this month where it will unveil product launches and partnerships.
“As we further explore our direct-to-consumer retail efforts, pop-up executions allow Rhone to gain deeper insight by immersing the brand in our key markets,” said Nate Checketts, Rhone cofounder and chief executive officer.
Walden House was created in partnership with New Frontier, a design firm that is a leader in the tiny house field. The 192-square-foot space features “garage doors” made of glass, organic shiplap walls, barn wood, walnut custom boxes and black plumbing pipe.
Walden House will make its debut at Domain in Austin, Tex., on Oct. 15 and will remain there through Jan. 15 before traveling to Las Vegas for the Project show Feb. 12-14. It will then move on to the Westfield Old Orchard in Skokie, Ill., from March 1-May 31. The Walden House will also travel throughout the summer in locations still to be determined.
The Connecticut-based Rhone said Walden House was inspired by Henry David Thoreau’s novel “Walden” and “created as a reminder

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Visvim Opens TriBeCa Pop-up

Visvim has landed in TriBeCa.
The Japanese brand, which was founded by Hiroki Nakamura in 2001, has set up a temporary shop in TriBeCa at 180 Duane Street, which is home to the Williamson retail space that opened earlier this year.
The store mimics the brand’s early flagships that were titled F.I.L., which stands for Free International Laboratory. The space features white pedestals to display the luxury brand’s popular footwear, Jibari-Shiki lanterns from Kyoto and a fabric divider that hangs over the main entrance that’s covered in an American flag. The store also includes a lounge area where shoppers can try out footwear.
The outpost will carry the men’s and women’s collection and exclusive items from the F.I.L. Indigo Camping trailer.
Visvim has seven locations throughout Japan. Earlier this year Nakamura and his wife, Kelsi, opened a store in Santa Fe, N.M., dedicated to their women’s line.
More from WWD:
Visvim Opens Tokyo Flagship
Visvim to Stage First Runway Show at Pitti Uomo
Denise Williamson and Debi Greenberg of Louis Boston Open TriBeCa Store

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Mixology to Open Pop-up at W New York – Times Square

MIXING IT UP: Tieing in with fashion week, Mixology Clothing Co. will launch a weeklong pop-up shop collaboration within the W New York – Times Square.
The shop will officially launch with a VIP event hosted by Dawn Del Russo, style expert and TV host, on Sept. 7 from 7:30 to 10:30 p.m. There will also be a performance by Bianca Monica, a DJ and photo booth social media session.
Located on the seventh floor of the W New York – Times Square, the shop will be curated by cofounder, vice president and head buyer Gabrielle Edwards. The pop-up will feature a variety of back-to-school trends, ath-leisure, a mixture of classic and vintage Ts and accessible jewelry/accessories retailing from $ 50 to $ 150.
Among the labels that will be featured are Decker, Jet, BB Dakota, Brooklyn Karma, Darah Dahl, Flying Monkey Daydreamer, Rails, Levi’s, Strut This, Jonathan Saint, Sunday Stevens and Voluspa. The pop-up will be open to the public from Sept. 7 to 14.
Mixology was founded in 2012 by Jon and Rene Shapiro (who are still active in the company) and owned by brother-sister duo Jordan and Gabrielle Edwards. The retailer has seven stores in the Tristate area, with an eighth opening in

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Five Four Opens Pop-up in Los Angeles

Five Four is dipping back into the brick-and-mortar game.
The online men’s wear retailer, which started out as a streetwear brand with multiple mall stores in California, has teamed with Alfred Coffee at 8428 Melrose Place in West Hollywood on a pop-up shop.
The temporary store celebrates the launch of Oshenta, Five Four’s new eyewear brand, and FiveFourMan.com, which will go live this fall. Five Four sells merchandise from each of its private labels on separate sites. FiveFourMan.com will bring all of these assortments together under one platform.
“We wanted to create a place where people could touch and feel and see the product,” said Andres Izquieta, who cofounded the business in 2002 with Dee Murthy. “It’s been a good experience to talk with the customers about product and show them our vision off-line.”
The 350-square-foot space, which will be open through September, carries fashion items from each of Five Four’s brands, which includes Five Four, its core line, New Republic, its footwear line designed by Mark McNairy, Grand AC, its activewear line, and now Oshenta, its eyewear collection. Izquieta said the pop-up is a traditional retail experience, but customers are able to see the full inventory from three in-store iPads from which they can order products.
According

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Lucien Pagès Unveils Elements of Colette Pop-up

SUMMER FLING: Paris p.r. guru Lucien Pagès is gearing up for his summer-themed pop-up, Les Vacances de Lucien, in Colette’s first-floor space starting on Aug. 7. Among the exclusive items carried there will be two new lipsticks from the Rouge Dior line.
Peter Philips, Christian Dior’s creative and image director for makeup, also conceived the color cosmetics looks sported by 16 people appearing in a video installation that is to be shown in the windows of the Rue Saint-Honoré store.

Created by Studio L’Étiquette, the clip features 16 personalities, including Bella Hadid, Charlotte Chesnais, Vanessa Seward, Yazbukey and Yoon. In the video, each responds to questions posed by French journalist Sophie Fontanel.
Visitors to the concept store will — through Sept. 2 — be able to snap up especially created items from the brands represented by Pagès’ agency, many of which are one-offs, as well as a selection from their fall collections. Olympia Le-Tan, A.P.C., Loewe and RVDK/Ronald van der Kemp are among the 32 labels and designers participating.
As reported, the landmark Paris boutique is to host a series of pop-ups before closing its doors definitively on Dec. 20.

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HBO to Open ‘Ballers’ Pop-up in Los Angeles

To mark the season three premiere of HBO’s “Ballers” series, the network is opening a Los Angeles pop-up at 633 North La Brea Avenue.
They’ve tapped men’s wear brands including Roc96 x MadeWorn, Pyer Moss, Buscemi, Cazal and Hall of Fame to produce co-branded capsule collections.
The show’s costume designer, Tiffany Hasbourne, said the pop-up would bring the “‘Ballers’ aesthetic to life.”
“This is going to be the most action-packed and stylish season of ‘Ballers’ yet, so there was no other way to launch than with a fully-immersive experience to capture that energy and offer our audience the opportunity to shop the ‘Ballers’-inspired collection,” she said.
Roc96, which was started by Rocafella cofounder Kareem “Biggs” Burke, teamed up with MadeWorn on a distressed, cotton jersey T-shirt that pays homage to Jay-Z’s “Can I Live” song from Reasonable Doubt, his debut album that was released in 1996. The shirt is embroidered with a 3 Ball. They will also offer a MadeWorn bomber jacket.
Kerby Jean-Raymond, who designed Pyer Moss, has made an oversized short-sleeve, ponte knit crew and a hooded sweatshirt.
And Jon Buscemi, who started his Los Angeles-based footwear and accessories brand in 2013, will offer a white slide, the 125MM high-top sneaker in black and

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Lucien Pagès Sets Vacation Pop-up at Colette

SUMMER FUN: Paris p.r. guru Lucien Pagès is taking over Colette’s first-floor space in August with a summer-themed pop-up dubbed “Les Vacances de Lucien.”
From Aug. 7 to Sept. 2, visitors to the landmark concept store will be able to pick up specially created items from the brands represented by his agency, many of which are one-offs, as well as selections from their fall collections.
Olympia Le-Tan, for example, has created a series of her signature clutches based on key works from gay literature, while Vanessa Seward has designed a T-shirt, jeans and a shopping basket for the occasion. A.P.C.’s Jean Touitou has hand-painted a range of jeans, Loewe will offer a line of espadrilles, while RVDK/Ronald van der Kemp is proposing an African-themed selection.
Graphic design duo M/M (Paris) created a logo for the pop-up, and is also behind the window displays of the store, which are set to remain in place for two weeks. The logo has been reproduced on items like pens and frisbees to be offered for sale.
Dior makeup artist Peter Philips has created a video installation inspired by summer beauty, which will be shown in the windows of the Rue Saint-Honoré store. Vincent Darré will decorate the mezzanine

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Bad Boy Entertainment to Launch Macy’s Pop-up

Bad Boy Entertainment is expanding into retail.
The record label, which was founded by Sean “Diddy” Combs, is producing the Heritage collection, a line of Bad Boy merchandise that will be exclusive to Macy’s.
To celebrate the new endeavor and the release of Combs “Can’t Stop Won’t Stop” documentary, which is currently streaming on Apple Music, Macy’s will hold a pop-up at its 34th Street flagship in New York that will run for six weeks starting Wednesday, June 28. July 1 also marks the 20th anniversary of Combs’ first album, “No Way Out.”
“Bad Boy is about following your dreams,” said Combs. It only made sense for me to team up with Macy’s for our Heritage Collection. This collection represents a movement I started in 1993, when I was a dreamer. When you work hard and believe, your dreams can come true. Twenty five years later, I’m still dreaming. We’re still pushing forward. Can’t Stop, Won’t Stop.”
The pop-up will be stocked with Bad Boy graphic T-shirts, coach jackets, hats, hoodies, baseball and basketball jerseys, including the yellow style Bad Boy artist Notorious B.I.G. wore in his debut video “Juicy.” The collection, which retails from $ 28 to $ 88, will be sold at Macy’s locations nationwide.
“It

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Rochas Opens Pop-Up Men’s Store

POP LIFE: With Paris men’s fashion week around the corner, Rochas has opened its first pop-up store dedicated to its fledgling men’s wear line under creative director Beatrice Ferrant.
Located at 420 Rue Saint-Honoré, the minimalist space, with a décor mixing parquet flooring, linear black units and a black marble counter, offers a selection of picks from across the brand’s fall 2017 ready-to-wear and accessories lines. Spanning sweatshirts with craggy textures and crease-free tuxedo pant with elasticated waists, the urban-chic collection is the debut effort under Ferrant, who was tapped by the Inter Parfums-owned house last September to revive its men’s line after a 22-year hiatus.
Along with buzzy men’s wear label OAMC, Rochas in April was elected a full-fledged member of the Chambre Syndicale de la Mode Masculine. The house will present its spring 2018 men’s collection on June 22.

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Céline Debuts Exclusive Maxfield Pop-up Shop for Fall Collection

Céline and Maxfield on Thursday night debuted a pop-up shop at the L.A. retailer featuring an early selection of fall merchandise that will be exclusive to the tony boutique for the initial rollout through June 11.
Among the ready-to-wear items on display in Tommy Perse’s one-of-a-kind Jean Prouvé “Nomade” house, which has become a de facto museum for several of Maxfield’s European designers — taking “experiential” retail to a rarified level — are a satin-back crepe wrap dress and blouse in lipstick red and off-white; a fluid jersey dress with leather trim, and a pink shearling coat.
Leather goods include the Bowling bag, luggage and classic bags in crocodile and new Clasp bag styles Cabas, Soft Medium, and Flap. Exclusive styles for Maxfield include the Compact Trotteur in plum and the Frame in red with jade contrast.

The Medium Frame bag in jade & bright red shiny smooth calfskin is exclusive to Maxfield. 

There is also a selection of shoes including mules, sandals, heels and boots, and jewelry. Retail prices range from $ 300 for small leather goods to $ 29,300 for crocodile luggage.
“Maxfield has a particular affection to the house of Céline, their teams and Phoebe Philo’s designs. Sarah Stewart, our buying director, systematically makes

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Original Penguin Opens Aspen Pop-up

Original Penguin has set up shop in Aspen, Colo.
The men’s wear brand has opened an 800-square-foot store located at 555 East Durant Avenue, which is next to the Aspen Mountain Club.
“It’s a strategic location that appeals to our core customer,” said Oscar Feldenkreis, chief executive officer and president of Perry Ellis International, which owns Original Penguin. “Aspen is very popular during the summer for its outdoor activities and festivals, which are some of our brand’s key pillars. The new store will help us to round out our efforts in building our retail vision for the brand.”
The shop features nods to Original Penguin’s 60-year heritage along with Aspen-inspired finishes. The space is stocked with Original Penguin’s men’s collection and focuses on lifestyle merchandising, but it will also serve as a venue for in-store events. Feldenkreis said they will hold these events in partnership with local businesses in Aspen.
According to Feldenkreis, the decision to remain permanent will depend on how well the store performs over the next few months.
Original Penguin is reassessing its retail footprint. They are in the process of relocating their Miami International Airport store to a larger location and will renovate their New York flagship on Sixth Avenue near Bryant

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U.S. Embassy Hosts Pop-up Shop for Haitian-American Entrepreneurs

TRUE COLORS: Embassies are all about helping the homeland, but the U.S. Embassy of Haiti went above and beyond presenting the Bien Abyé “Les Jardins de la Mode” pop-up shop.
More than 400 people turned up for the event, the finale to D.C.’s first “Haiti Week,” hosted by Ambassador Paul Altidor, and it featured an assortment of products from Haitian-American entrepreneurs. All of the apparel, accessories, home goods and gourmet products that were featured are sourced or inspired by Haiti. Bien Abyé’s founder and designer Dayanne Danier orchestrated the event, which included “Artisan du Monde” by Nathalie Tancrede, “Deux Noirs” by Eddy Albertini, “Vetiver Les Cayes” by Reginald Boisrond Canal and “Zesa Raw” by Michelle Jean. Art fans, diplomats and tastemakers checked out the collection and shopped in the embassy’s newly renovated courtyard. They also listened in when former White House liaison Karen Andre quizzed participants about their careers.
“The recent event was the first in a series and “is in line with the mission of the Embassy to be a platform for Haitian-owned businesses to showcase their products,” Altidor said.
Bien Abyé is currently offered in five U.S. boutiques and via e-commerce. “Doing pop-up allows me to give a unique experience to

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Equinox to Open 11 Rhone Pop-Up Shops on Monday

Equinox is extending its relationship with Rhone.
The fitness company has selected the men’s activewear brand for its first pop-up retail concept. On Monday, April 24, Equinox will open 11 Rhone shops around the country, offering an expanded assortment of apparel and accessories. A special online link has also been created that went live on Wednesday night.
The shops will be added to three Equinox clubs in New York, four in Los Angeles and one each in San Francisco, Washington, D.C., Dallas and Miami.
“At Equinox, we push the limit and commit to high-performance living,” said Frank Rappa, senior director of retail for Equinox. “Rhone provides men’s premium performance apparel, combining cutting-edge technology and design. Together, we are creating an assortment of styles that work and wear well, representative of both brands, and are taking our members to the highest levels of their personal performance.”
Cortney Ansel, senior vice president of sales for Rhone, added: “We have been working with Equinox since our launch and value the company not only as a retail partner, but also as a fellow disruptive brand in the active industry. We are looking forward to increased exposure with our target customer through this elevated partnership.”
To promote the partnership, Equinox

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Christopher Kane Cuts Ribbon on Bond Street Pop-Up in London

ROCKING OUT: “Surreal” was the adjective Christopher Kane chose to describe the opening of his first shop on Bond Street, a pop-up that will remain in place until the end of the year.
“I grew up knowing this street, seeing all the big brands on it. I’ve had to pinch myself now that I’m here. It feels very strange – but brilliant,” said Kane during an opening party in London on Wednesday night.
As reported, the space at 15 Old Bond Street is stocking key show and commercial ready-to-wear and accessories, and will also offer exclusive pieces made for the store. Kane’s flagship on Mount Street remains open.
Kane said he likes the idea of being able “to meet and greet” potential new customers in the Bond Street space, which has in the past been home to fellow Kering brand Bottega Veneta, and to Tod’s.
He was chatting in front of a display of marbled-surface Crocs studded with chunky, colored or sparkling rocks, some natural, others lab-grown. All of them would have made Pebbles Flintstone swoon.
“The Crocs are doing so well and we’re going to continue to collaborate with the company,” said Kane, whose decision to put Crocs on the runway caused many front-row guests to raise their

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Jussara Lee Plans ‘Hand Me Up’ Pop-Up Thrift Store at Her West Village Boutique On April 22

NEW YORK – Always asking herself how to conserve natural resources and raw materials to spare the environment, Jussara Lee will unveil a “Hand Me Up” pop-up thrift store next month.
After reading that the average American doesn’t wear 75 percent of what’s in his or her closet, Lee decided unused clothing would be the resource for the April 22 shop at her Bedford Street boutique. An assortment of gently-used designer labels and brands (none of which are her own) that she has repurposed will be sold. To keep things manageable, two of Lee’s clients will each bring about 50 to resell. “I’m trying to keep things at bay because we have a small operation and a small studio,” she said. “I have a lineup of clients and as soon as I start talking about it, they say, ‘Oh my God, please come to my closet.’”
Trying to attract younger shoppers, Lee said that everything will be sold for under $ 250 and most of the items will have double-digit price tags. Making the point that even a $ 250 item would “have to be some amazing item like Commes des Garçons“ to deserve such a price, Lee said, “The idea is really to

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Stone Island Opens Pop-up at Kinfolk

Stone Island has established a presence in Brooklyn.
The Italian men’s wear brand, which has been trending with the streetwear community in the U.S. for the past couple of years, has set up a pop-up within Kinfolk, a men’s wear store in Williamsburg that’s sold Stone Island’s Shadow Project since it opened in 2014.
The pop-up is located on the upper level of Kinfolk’s store, which is located at 94 Wythe Avenue. Kinfolk also runs a café and a club, which sit next to its shop. Kinfolk is the only third-party retailer that will be carrying Stone Island’s Marina collection, which is also available at the brand’s SoHo store. The pop-up opens to the public today and Kinfolk celebrated the launch on Thursday night with a party.
“I think they were drawn to our ability to mix retail and nightlife,” said Keith Abrams, a co-owner of Kinfolk. “And we’ve always been excited by their mix of technical design and function.”
Most of the collection is on display at Kinfolk and it includes hooded jackets, striped T-shirts, shorts and bags covered in the Stone Island Marina logo. The collection is priced from $ 128 to $ 998 and the pop-up will be open through April. Kinfolk also housed

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Florsheim

Saks Opens Traveling Pop-up Shop for North Sails in Miami

MIAMI — Saks Fifth Avenue christened its wholesale partnership with North Sails Collection with a pop-up at its new Brickell City Centre store in Miami. The shop, which will be housed on the store’s third level during the month of March, will then travel to the retailer’s Union Square store in San Francisco in May, followed by Manhattan’s Brookfield Place in July.
North Sails’ foray into U.S. wholesale — it operates freestanding stores in New York; Annapolis, Md.; and Newport, R.I. — coincides with the 52 Super Series Miami Royal Cup regatta, which runs through March 11, when top local clients are invited to be in the center of the action on a spectator boat.
“Guys are interested in pop-ups and an elevated shopping experience, and we’re putting a lot of effort into them,” said Tom Ott, senior vice president and general merchandise manager for men’s wear at Saks Fifth Avenue, of the afternoon outing on Biscayne Bay, which he believes will appeal to Miamians’ outdoor lifestyle, sailor or not. “Once you do these experiential events, customers become loyal and excited about the brick-and-mortar experience.”
Before they climb aboard, customers can dress the part by shopping at the pop-up’s edited selection of 30

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Louis Vuitton Opens First Men’s Pop-up Store in Milan

MILAN — Louis Vuitton’s first men’s pop-up store in Italy, which was inaugurated here on Friday and will officially open Saturday, coincides with the city’s men’s fashion week and will close on Jan. 29. Located in the arty Brera district, the store carries the men’s spring collection exclusively in Italy, including shoes, bags, travel cases, accessories, small leather goods and watches.
The store has a distinctive artistic feel. The decor pays homage to Africa and the art of the Chapman brothers, who inspired Kim Jones, the brand’s men’s artistic director, on the spring collection. The renderings of the Big Five animals by brothers Dinos and Jake Chapman stand out on the walls, contrasting with the storied feel of the venue, with its antique fireplace and coffered ceilings.
“Brera is an interesting area and full of life, in which history, art and fashion blend and become protagonists,” said Jones, pointing to the relevance of the project in Milan as “the capital of men’s wear.”
Jones worked with the Chapmans to create four animal prints on the Louis Vuitton Monogram pattern, seen on ready-to-wear, accessories and leather goods, including two rigid beauty cases, available upon request.
In its review of the collection, which was shown last June in

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Louis Vuitton To Open Men’s Pop-Up Shop in Milan

MILAN — Louis Vuitton is launching a men’s pop-up store during the upcoming Milan Men’s Fashion Week.
Open Jan. 14 to 29, the temporary shop, which will be located on via Fiori Chiari, in the heart of the artsy Brera district, will carry, exclusively for the Italian market, the latest spring collection designed by Louis Vuitton men’s creative director Kim Jones.
 

Kim Jones 
Courtesy Photo

 
“I’m very happy that this project is finally in Milan, the capital of men’s wear,” said Jones. “Brera is an interesting and exciting neighborhood, where history, art and fashion meet and become protagonists.”
The pop-up store will sell a selection of ready-to-wear pieces, including luxury mohair knitted sweaters showcasing the collection’s African inspiration, along with small leather goods and footwear. The spring lineup’s signature bags featuring the prints realized by artists Dinos and Jake Chapman will be also available at the store.

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Female Business Owners Host Pop-up for Planned Parenthood

HOLIDAY POP-UP: Hero New York, Runway Passport, AMCONYC, Tech Style and Rossi & Rei are hosting a holiday pop-up shop today through Sunday from 11 a.m. to 7 p.m. at 168 Bowery in New York.
The pop-up features fashion tech, artisanal styles from around the world, kids’ fashion and accessories.
All participating brands are women-led companies, and each female founder is pledging 5 percent of all process to Planned Parenthood.
“In the face of challenge, our only choice is to carry courage. This holiday season, I’m honored to carry the causes that Planned Parenthood fights for alongside a group of game-changing female founders,” said Alissa Lentz, founder of Hero New York, a backpack line.

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Julia Restoin Roitfeld Unveils Le Marché Bleu Holiday Pop-up

JE NE SAIS QUOI: Julia Restoin Roitfeld is adding another slash to her name: curator. The “It” girl, creative director of Didier and founder of Romy and the Bunnies will add a distinctively French flair to Le Marché Bleu, a new holiday market slated to open to the public on Dec. 10 and 11. The two-day pop-up shop, produced by Grey Goose, will be located in SoHo at 64 Wooster Street.
Restoin Roitfeld curated the shop’s inventory, which will feature an assortment of French delicacies, several of which cannot be found in the U.S. — think hot chocolate from Angelina cafe in Paris; Pierre Hermé macarons, an Alain Ducasse advent calendar, Astier de Villatte cuff links and a selection of Scarlett Johansson’s “Yummy Pop” from the new popcorn shop the actress opened in Paris’ Marais district. “I still have such deep ties to France and love incorporating it in my work,” Restoin Roitfeld said of the partnership.
Other, more fashion-centric items include Cire Trudon candles, an Olympia Le-Tan clutch, Armor Lux slippers, Smythson notebooks, and a Yves Delorme cashmere blanket in addition to Grey Goose spirits and drinkware.
Restoin Roitfeld will be heading home for the holidays, but when she’s missing home, she

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Dior Lady Art Los Angeles Pop-Up Boutique Opens on Rodeo Drive

LOS ANGELES – Dior has planted a new temporary flag on the West Coast with the opening of its only pop-up boutique dedicated to the Dior Lady Art collaboration, at 201 N. Rodeo Drive in Beverly Hills. Situated at the corner of Wilshire Boulevard, one block south of Dior’s permanent Rodeo Drive store and in the same building that once housed Bulgari’s flagship and Louis Vuitton’s temporary digs, the the first-floor space makes good use of the building’s massive limestone facade and three-story glass tower as branding billboards.
The Dior Lady Art collaboration made its official debut at Art Basel Miami Beach last week. The house commissioned seven American and British contemporary artists – Mat Collishaw, Ian Davenport, Daniel Gordon, Chris Martin, Jason Martin, Matthew Porter, and Marc Quinn – to express their own visions onto limited editions of the Lady Dior bag and other accessories.

The exterior of the Dior Lady Art Los Angeles Pop-Up Boutique on Rodeo Drive. 

Inside, the pop-up store references its Los Angeles setting with a gold Walk of Fame-style star – the symbol also being a favorite of the late Christian Dior – and a gold mannequin that mimics an Oscar statuette, albeit as a female sculpture

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A Kylie Jenner Pop-Up Shop Is Coming—Complete With New Merch

The youngest Jenner set up a new Instagram account called The Kylie Shop, which hints at a Kylie Jenner pop-up shop and new merch.
Allure
Huda Kattan announced on her Instagram that a Huda Beauty Liquid Matte vault, with all 16 shades of her liquid lipstick, is coming soon.
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Rhone to Open Pop-up, Dress Trainers at Chelsea Piers

Rhone is partnering with Chelsea Piers.
The men’s activewear brand will open a pop-up shop next week at the sports club’s Connecticut location at 1 Blachley Road in Stamford. The 600-square-foot space will open to the public on Nov. 15 and remain in place through the spring.
The shop, which will be located at the front of the club, will offer Rhone’s best-selling styles as well as seasonal collections. The brand will also host a number of in-store events during the run of the pop-up.
“This is the perfect opportunity to interact with our customers and local community, and understand how we can best serve them,” said Nate Checketts, cofounder and chief executive officer of Rhone.
Rhone has partnered with Michelle Barone, a visual director whose background includes J. Crew, Loft and Vineyard Vines, to design the shop. She created an industrial, modern design that includes vintage locker baskets and an old wooden bar that functions as a checkout counter. Custom fixtures by Stand and Build are blackened steel with a diamond pattern metal mesh.
In addition to the shop, Rhone will also outfit the male staff at the club.
“Rhone shares many of our principle values including the desire to push to be better every day,”

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L.A. Accessories Label Cult Gaia Opens Pop-Up Shop at Platform in Culver City

Los Angeles-based accessories label Cult Gaia has timed the opening of its first pop-up shop at Culver City’s Platform retail development to festival season and Coachella. After graduating from FIT in 2011, Jasmin Larian started Cult Gaia with the now ubiquitous flower crown, and has since expanded with wire and fabric headscarves, headbands, lace chokers, bamboo handbags and women’s apparel retailing from $ 17 to $ 180.
“Every piece is a peacock piece, a conversation-starter,” said Larian. “If I can’t get a ‘made you look’ reaction from it, it’s not worth putting in the collection.” Larian has also created lighter and more luxe versions of the flower crown made with glass leaves, leather petals and headbands made from braided rows of beads. “It’s taking a hippie and making her look so rich,” she said while modeling one style featuring a delicate side-tie detail.
Open through June, the pop-up shop will also showcase the limited-edition men’s button-down shirt line Cult Guy, started by Larian’s younger brother, Cameron, as a project created for a reality television show about Silicon Valley start-ups. The men’s shirts, neck scarves, women’s apparel and head scarves all come in matching fabrics, because, the Larians note, “subtle, elevated matching is the next

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Matiere to Partner With Liberty Fairs on Pop-up Shop

Matiere is partnering with trade show Liberty Fairs on a pop-up shop.
The Los Angeles-based men’s wear brand, which is known for its fabric selection, will create a pop-up at the Liberty Concept Space in Los Angeles.
The shop, which runs from Saturday to Sept. 27, will feature Matiere’s fall collection alongside other brands including Lucky Selectism eyewear, ETQ Amsterdam footwear and Graf & Lantz bags.
The space will also showcase pieces from local artists including Kate Bonner, who will exhibit her work the first two weeks of the pop-up, and photographer Nicholas Maggio, who will preview his pictures the last two weeks.
Liberty Fairs opened this concept space in 2013. Brands including Toms and eyewear line Nothing & Company have also held pop-ups at the store.

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British Designer Claire Barrows Hosts Pop-up, Revamps Website

SECRET STORE: To coincide with the launch of her revamped Web site, Claire Barrow will host a “secret” pop-up store, offering limited-edition designs beginning Aug. 7. Shoppers can sign up on clairebarrow.com to receive a code to gain access to shop at the pop-up.
The online shopping area will offer 24 pieces including silk scarves, ruffle tops, tote bags, shirts, sew-on patches and leather coats and jackets. Designed exclusively for the store, the pieces have been hand-painted by Barrow. In addition, she’s selling a series of leather iPhone cases designed together with The Case Factory. The price range is 20 pounds, or $ 31, for a painted patch to 1,500 pounds, or $ 2,340, for a lambskin leather swing coat.
“It’s a pre-collection, but very limited edition, each thing having been hand-painted, dyed, etc. by myself,” Barrow told WWD. “Like all my collections, it has a story behind it. The idea of hand-painting things to sell online inspired the collection because it got me thinking about art you can wear and e-commerce; it’s a bit like being in the [museum] gift shop rather than the gallery. From this idea I constructed a curated ‘gift shop’ range of products for a make-believe museum of ancient erotic

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