Megan Fox Lingerie’s Three-Day Stint at Topshop

Frederick’s of Hollywood’s Megan Fox collection is taking up temporary residence at Topshop at 478 Broadway in Manhattan’s SoHo.
The lingerie brand, which was purchased by Authentic Brands Group for $ 22.5 million in 2015 after filing for bankruptcy, has been testing distribution channels since closing its stores to focus on e-commerce. Frederick’s in April launched the Megan Fox collection at Forever 21. About 12 items from Fox’s line are on the Forever 21 web site.
Fox in 2016 joined Frederick’s of Hollywood as a co-owner, collaborator and global brand ambassador. The collection is said to be inspired by the actress’ free spirit and bohemian style. Lace bras, thongs, bralettes, teddys, boyshorts, bikini bottoms and rompers in white, red, black and periwinkle can be worn for day or night. The looks, which lend themselves to festival style, will be sold at Topshop through June 30. 

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Topshop Links with Netflix on “Stranger Things 2” Takeover, Screenings

TOPSHOP TAKES A TRIP: Topshop has teamed with Netflix on a zeitgeist-y deal that will see stores across the U.K. channel the spirit of the hit, Eighties-inspired TV series “Stranger Things,” which stars Winona Ryder and teen actors Millie Bobby Brown, Caleb McLaughlin, and Gaten Matarazzo.
In the run-up to Halloween, Topshop and Topman will be working with Netflix to promote “Stranger Things 2” with in-store cinema-style screenings at the Oxford Circus flagship in London, themed setting from the TV series and an accompanying capsule collection that will go on sale at Topshop stores in the U.K. on Oct. 20.
Topshop has described the Netflix collaboration as a “360 relationship” that will fuse fashion, culture and entertainment ahead of the season two release on Oct. 27.
Sheena Sauvaire, global marketing and communications director at Topshop, said in an interview that the worlds of entertainment, culture, fashion and tech are all colliding and that the Netflix tie-up made sense for the retailer’s young customer. “Plus, we’ve always admired how Netflix has disrupted entertainment,” she said.
Sauvaire added that the in-store takeover plays to the Topshop customer’s obsession with retro styling right now, and in particular the look of the “Stranger Things” characters who all live in

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Topshop Chameleon Glow Eye Shadow Doubles As Holographic Highlighter

An Allure editor shares her go-to highlighter hack: using the duo-chrome Topshop Chameleon Glow eye shadow on her cheekbones.
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15 Awesome Beauty Products You Can Buy at Topshop Right Now

The store’s most enticing, Glastonbury-worthy makeup offerings on sale now—and not a single one costs more than $ 20.
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